Paytm is an Indian e-payments and e-commerce brand that was launched in August 2010. The name is an acronym for “Payment Through Mobile”. Paytm started by offering mobile recharge and utility bill payments and today it offers a full marketplace to consumers on its mobile apps including DTH recharge,movie ticket booking,and many others. Headquartered in Uttar Pradesh,India, the company has 3 million offline merchants across India and employs over 13,000 employees.
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Advertiser Name : Paytm
Offers Name : Paytm
Offer Preview Url : https://paytm.com/
Affoy Offer ID : 22
Conversion Flow : User click on the tracking link
User land on Paytm website and made any purchase within cookie period
User successfully paid and consume it’s booking
Top Converting Geo’s : India
Primary Region : India
Campaign Tracking Information
Frequency : Real time on Affoy Panel
Cookie Duration : 30 days
Web Tracking : Yes Available
Mobile Web : Yes Available
App Tracking : Not Available
Deeplink : Available (Please use Base Link)
Multiple conversations : Yes Available
De-Duplication : An affiliate commission paid on the last click
Commission Rates : Login To Check
Validation Process : approx. 30 days
Creatives/Tools Available
1. Banners
2. Coupon-Codes
3. Deep linking
4. Email Newsletter
Promotional Types Publishers are Allowed to Promote for
Text Link
Banner/Display
Deals
Coupons
Cashback
Email (Text) – Shared by Advertiser
Email (HTML) – Shared by Advertiser
Native Ads – Allowed after approval from advertiser
Social Media – Allowed after approval from advertiser
SEM – Only Generic Keyword(s) (Special instructions : Keep Paytm in Negative in all your PPC campaigns )
Promotional Types Publishers are Allowed to Work only after Approval from
Behavioural Retargeting
Custom Email (Text)
Custom Email (HTML)
PPV Traffic
Facebook Ads and other social platform
PPV- On Approval
Sub-Affiliates or Networks – Only after Approval
Promotional Types that Publishers are not allowed to work
POP Traffic
Any Banners/Text Links on Adult Websites
SEM – Google,Yahoo,and Bing
Direct linking to Advertiser website from search engines
SEM – Brand Keywords(s) – Not Allowed
SEM – Brand + Generic Keyword(s) – Not Allowed